Often, salon suite franchise owners treat Instagram and Facebook like billboards for hard selling their salon suites, here we are going to go over the best salon suite Instagram tips. However, using social media solely to push sales can deter potential beauty professionals. Successfully filling salon suites involves striking a balance between adding value, being entertaining, and showcasing your space visually. In the highly visual world of Instagram, capturing your audience’s attention is crucial. With over 8 years of experience working with beauty professionals, interviewing them, and shooting testimonial videos about why they love their salon suites, we’ll share the best tips to make your content pop—or at least give you a good laugh along the way!
Natural light is great, but to truly stand out, consider investing in multiple ring lights. The goal? If you can’t see stars when you blink, you’re not doing it right! 
On a serious note, good lighting can make or break your photos. Ensure that your beauty professional and their salon suite or studio is well-lit to highlight its best features.
Angles, Angles, Angles
Experiment with different angles to showcase your salon suite franchise’s unique charm. Lie on the floor, stand on a chair, or even hang upside down if you dare! The weirder the angle, the better the shot… probably. Just kidding. Seriously, though, finding the right angles can accentuate the details that make your salon special. Capture the essence of your space by highlighting its most beautiful and unique aspects. If that is your entryway, your breakroom, restrooms or hallways, make sure it’s in good lighting.
Consistency? What’s That?
Mix every filter imaginable for a truly unique (and confusing) look! Just kidding. Consistency is key. For the best salon suite Instagram tips, stick to your brand colors and fonts to create a cohesive and recognizable feed. If your brand colors are blue and green, ensure these hues are present throughout your posts. This consistency helps build a strong brand identity that your followers will recognize instantly.
Staging Like a Pro
An empty salon suite can be uninspiring. Fill the frame with props to create a lively and inviting atmosphere. Plants, glitter, paintings, make sure you capture the beauty. In reality, staging your salon suite franchise with colorful product bottles, paintings, and plants can make a huge difference. You’re not selling a jail cell; you’re selling a vibrant, creative space. Use decor to spark imagination and show potential clients what’s possible in your salon.
Focus on Extreme Close-Ups
Detail is everything, right? Get so close your followers can count the pores! While this might be an exaggeration, focusing on details can highlight the unique aspects of your salon. Capture close-ups of your furniture, equipment, plants, and wall art. These detailed shots can add depth to your feed and showcase the quality of your salon’s environment.
Epic Video Tips
Forget short and sweet—make it long and dramatic with slow-motion hair flips and exaggerated hand movements! Joking aside, the reality is that viewers’ attention spans are short. Keep your videos concise and engaging, ideally between 3-10 seconds. Quick clips of stylists in action, transformations, or a tour of your salon suite can captivate your audience and leave them wanting more.
Need Actual Help with Your Salon Suite Franchise’s Instagram?
If you’re feeling overwhelmed by the demands of Instagram, don’t worry—Slick Marketers is here to help. Over almost a decade, we specialize in crafting compelling social media strategies that can elevate your salon suite franchise’s online presence. Schedule a strategy session with us at www.SlickMarketers.com and let’s take your Instagram game to the next level.
Conclusion
By following this photo and video guide, you can create engaging, visually appealing content that sets your salon suite franchise apart from the competition. Remember, a touch of humor and creativity goes a long way in capturing your audience’s attention. So, have fun with it, experiment, and watch your Instagram presence flourish.
If you’d like extra help on salon suite social media strategy, we can help. Interested in salon suite franchise meta ads management let us know, we’re the expert team to help you fill up your salon suites. Slick Marketers offers the very best in salon suite Instagram tips, let us craft a hyper local marketing approach to give you the competitive advantage you want and need.
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